Every Child in Focus

National PTA's Every Child in Focus is a campaign to strengthen family engagement in schools by celebrating the achievements and reporting the disparities within diverse populations, and sharing resources and advocacy tools to help understand the needs of every child.

Each month, National PTA will spotlight the educational issues surrounding a particular group, highlight their accomplishments and focus on ways to help foster Family-School Partnerships. The campaign is a school-year-long series that provides educators, families and PTAs with the information they need to deepen family engagement in schools through the PTA National Standards for Family-School Partnerships.

Every Child in Focus Calendar

  • January - Suburban Child
  • February - African American Child
  • March - Foster Child
  • April - Military Child
  • May - Asian American/Pacific Islander Child
  • June – Rural Child
  • July – American Child
  • August – International Child
  • September - Hispanic Child
  • October - Urban Child
  • November - American Indian Child
  • December - Child with Special Needs

What You Can Do

  • Join the conversation. National PTA will work with the country’s leaders in each group highlighted to provide dialogue, resources and information that will help schools embrace diversity and inclusion. Follow us on Twitter and use the hastag #EveryChild
  • Host Every Child in Focus events. National PTA invites state PTAs to get involved by hosting their own events or by partnering with the National PTA for a joint-event. Read the call for proposals and submit your ideas at PTA.org/ECIFevents.
  • Reach out to Families. National PTA will also celebrate PTAs that are raising the bar in welcoming, engaging and supporting families in student success and school improvements. The intent is to motivate people into action and support the needs of every child.
  • Promote Every Child in Focus in your school. Download and share the promotional flier. You can also share our Guide to Cultural Awareness.
  • Read our PTA One Voice Blog for PTA Success Stories and additional resources. You can also share your blog! We want to hear local and state PTA success stories on supporting student success through diversity and inclusion. Use our blog share tool to tell us your story.
  • Share the Parents' Guides to Student Success. These standards provide clear, consistent expectations for what students should be learning at each grade in order to be prepared for college and career.