Welcome to the Membership
Guide

Today’s PTA is dedicated to empowering parents to make a difference in the education, health, and safety of America’s children. This guide shares tips to increase unit membership, including tracking and retaining members, bolstering diversity and inclusiveness, and marketing PTA membership.

Welcome

A growing and engaged membership is the foundation for achieving PTA’s mission to make every child's potential a reality.

Membership Roles

Membership growth is all about relationships. Building and sustaining good relationships with the school community is a key responsibility of every PTA leader.

Listening

Growing membership is an intentional and continuous effort to build positive, productive relationships, beginning with your PTA Board and continuing with families, teachers and school staff.

Messaging

At the heart of PTA’s mission are families and communities—people who become champions for our children. This is what sets us apart from other school-parent organizations.

Developing a Plan

After listening to your community, learn how to develop a membership plan.

Tracking/Reporting

Your unit should maintain an accurate list of members to determine who is eligible to vote at meetings. Good record-keeping is also crucial for your recruitment and retention efforts.