Communications: Communicating with Members and Stakeholders

It is critical that you keep your members apprised of the work that PTA is doing and how they can play a part. This guide shares tips and best practices to effectively share messages with fellow PTA members, school staff and administrators, community members, and the media.

PTA Branding

Learn how to use the National PTA logo and brand to create a consistent, unified message.


Maximize the effectiveness of what most PTAs consider their most comprehensive communications tool, with information on everything from who to target to what to publish and how frequently.


Access tools and tips for building websites to convey information effectively and produce a positive user experience.

Social Media

Find what you need to get started on Facebook, Twitter and other sites – plus how to keep things positive.

Our Children Mag

Find out more about National PTA’s informative and entertaining magazine, full of vital information and resources.

Marketing & Media

Promote your programs, initiatives and events and follow these tips on working effectively with your local media to raise awareness in your community.

Photo & Video

Get information on how to use photography to boost your PTA’s communication efforts and tips on maximizing photo opportunities.


Find all of our downloadable communications resources to help you reach your target audience.